FIAT/IFTA World Conference 2025

This project explores how Italian public television has constructed the figure of the "foreigner" – colonized subject, migrant, refugee, the "other" – through the lens of the RAI audiovisual archive. The investigation focuses on a curated selection of programs and archival footage from the 1950s to the present, analyzing the evolution of language, imagery, and narrative frames linked to otherness. In the absence of television material from the colonial era, the project examines how that historical experience has been portrayed retrospectively, shedding light on how public broadcasting has either restored or erased its memory. From this starting point, the analysis moves through narratives of internal migration, immigration flows from the 1980s onward, and evolving discourses around multiculturalism, national identity, and public security.

The aim is to show how the audiovisual archive functions not only as a repository of public memory, but also as an active agent in shaping cultural categories and hierarchies. In an information-saturated world, still dominated by polarized discourse, revisiting the archival past becomes a way to reflect critically on its responsibilities in the present. Particular attention will be devoted to the language used in TV programs, highlighting how expressions such as vu cumprà (a derogatory term for migrant street vendors), extracomunitario (a bureaucratic term for non-EU foreigners, often used pejoratively), and maranza (slang for a working-class youth with stereotyped behavior and style, sometimes racialized) have helped shape a distorted and often stigmatizing imaginary. Through this focus on vocabulary and visual rhetoric, the project contributes to the broader debate on the public role of broadcast archives, not only as tools for historical inquiry, but as critical spaces for understanding the continuities and fractures in representations of the other, and for exploring the complex relationship between media, society, and alterity.